Brian Jud is an author, book-marketing consultant, seminar leader, television host and president of Book Marketing Works, LLC. He is also a partner in Premium Book Company that sells books to non-bookstore buyers on a non-returnable, commission-only basis.
Brian is the author of How to Make Real Money Selling Books as well as the Publishers Weekly title, Beyond the Bookstore and The Marketing Planning CD-ROM. With Oracle Corporation, Brian developed and introduced the Special-Sales Profit Center, the web-based, targeted-marketing system that helps deliver incremental sales and profits to publishers worldwide.
He is the host of the television series The Book Authority and has aired over 650 shows. In addition, he is the author, narrator and producer of the media-training video program You're On The Air. He also wrote and published: It’s Show Time and Perpetual Promotion. These describe techniques for authors to get on and perform on television and radio shows.
Brian has also written and self-published five books on career transition that are distributed internationally. He is a prolific writer of articles about book publishing and marketing. He is a syndicated columnist and a regular contributor to the IBPA Newsletter, SPAN Newsletter and Book Marketing Update. He is the author of the eight e-booklets with Proven Tips for Publishing Success and creator of the series of Book Marketing Wizards. He is also the editor of the bi-weekly newsletter, Book Marketing Matters.
Brian was an adjunct lecturer of sales and marketing courses for graduate and undergraduate students at the University of Hartford and the University of Connecticut. Brian is a regular speaker on marketing topics at IBPA’s Publishing-University and for publishing groups around the country. And he is the founder of the Connecticut Authors and Publishers Association.